yfsty wellness

brand & Website design

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WORK WITH US

"Everything looks phenomenal as expected. Thank you from my heart!"

"Amberley, you outdid yourself!
I am O B S E S S E D."

Throughout our creative direction process, we settled on a mood board named 'Warm Gratitude,' encapsulating the ethos of yfsty wellness. We used the below techniques to carry out the calm, yet empowering feel of this brand:

  • Warm, natural tones: In the colour palette, we gravitated toward brown tones that evoke a feeling of warmth and joy—imagine the cosy embrace of a hot chocolate, the soothing scent of vanilla candles, or the pure delight of a hot fudge sundae. These colours aren't just about visuals; they're about emotions too.

  • Gold and khaki accents: As well as the brown tones, we incorporated gold and khaki accents to bring a touch of luxury and nature into the brand.

  • Rounded shapes and curves: Soft, rounded shapes were carefully used throughout the brand, evoking a sense of harmony and ensuring a comforting, cohesive visual experience.

  • Natural textures and imagery: We used images of leaves and plants, symbolising yfsty wellness's commitment to eco-friendliness and encouraging conscious living.

Branding

My mind was all over the place.
I didn’t have a clear direction or vision of what I wanted my brand to be. It was a constant cycle of hours of creation, changing my mind and scrapping the whole thing. It costed me money, time and anxiety. 


When Sherron reached out to us, we were over the moon. 

yfsty (your future self thanks you) wellness is a "one-stop shop" that creates and sources eco-friendly products that enhance or play a role in the desired "self-care" practice. They take pride in indulging in the present, while simultaneously investing in their future selves.

We are both passionate about self-care and helping others. Therefore, we instantly clicked.

Sherron made over $1000 USD in the first 24 hours of launching her website and gained over 300 organic followers on Instagram that month!

What was not working in your business before we worked together?

Anxious. A little overwhelmed. I needed someone to guide my thoughts and visions.

How did you feel before working with us?

Amberley is a dream. She has always seen my vision and executed it to perfection. Her spirit is aligned with such dedication and creativity. She didn’t shy away from criticism but embraced it and designed it with my input in mind. I swear she is a mind reader. Amberley takes you through a creative ride. she performs efficiently and doesn’t waste time. 

Sherron- yfsty wellness

Sherron- yfsty wellness

Sherron- yfsty wellness

When designing the Shopify website for yfsty wellness, our primary aim was to evoke a sense of comfort and security—creating a digital space that felt like a warm, welcoming home. We prioritised not only an aesthetically pleasing design but also a seamless customer journey, ensuring visitors easily navigated their way to booking their desired services.

We incorporated rounded shapes on the About page, which was purposefully created to infuse a calming ambiance, inviting visitors to explore and connect with Sherron's story. Additionally, integrating features like Apple Pay maximised customer conversions by ensuring a smooth and convenient shopping experience.

Website Design

Sherron has had a lot of compliments on her logo, sold over $1000 worth of self-care products in the first 24 hours of launching her new website and has gained over 300 followers in the past month organically. 

"I feel so optimistic for the future. I feel relieved knowing I have a brand that I love and know how to nurture correctly because I invested in Amberley. It created longevity with my content creation and confidence in the quality of my work. I have ethos with my consumers because the brand was created with care so they trust that whatever I create will be treated the same."

after working with us